Activate Tourism McBride! 

Spring 2025

McBride Alive – a new digital outdoor guide featuring the best of what McBride has to offer visitors – will be launching soon on www.mcbridetourism.ca. The guide highlights some of the magical places and experiences that a visitor can enjoy while in McBride and the Robson Valley. Featuring local photography and stories, McBride Alive recommends local businesses and guided experiences, and encourages visitors to shop, eat, and overnight in McBride. The guide will be a launching point for community marketing and promotion in 2025, with goals to increase visitation and support growth of the tourism sector locally. Stay tuned for more details!